Cheering from the seats, 10,000 fans join together to rally support for with Kansas State Univeristy football team for the Valero Alamo Bowl game. The Alumni Association hosted the pep rally on Jan 1. in Freeman Coliseum. (Mason Swenson | The Collegian)

The Pride of Wildcat Land play their best during the Alumni Association Pep Rally in San Antonio on Jan. 1, 2014. (Rodney Dimick | The Collegian)

Addressing the 10,000 fans in attendance at the Alumni Association pep rally, Bill Snyder, Head Coach for the Kansas State University Wildcats, tells fans how much their support means to the team. The pep rally took place in Freeman Coliseum on Jan. 1. (Mason Swenson | The Collegian)